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Articles by "Harvey Schmidt"
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Two exceptional series of illustrations bear closer examination before we take leave of Harvey Schmidt's career. The first was completed in early 1958 at the request of Life magazine. Schmidt was tapped to illustrate the true story of a woman with multiple split-personality disorder; the famous "Fourth Face of Eve."

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Of this commission, Schmidt said, "This was an unusually interesting assignment for me. Even though the situations to be illustrated were presented by the editors, the main problem - to project the distorted and compulsive world of a woman who had lost contact with reality - was great."

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He continued, "I saw the original films of the patient taken by her psychiatrist. They gave me an insight into the feelings of constricted gesture and sudden emotional shift which was essential to a visualization of Eve. Then, with the subjects of the drawings decided upon and some background material digested (plus much pondering of the whole theme in odd moments), I began to work on the actual illustrations."

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"To create a sense of intimacy, of 'looking in' on Eve's life we planned the drawings as though seen from an angle slightly above... similar to the style of Japanese prints. The difficulties of foreshortening required a model. But after looking over a few cadaverous choices striking high fashion poses, I decided to enlist the help of a friend of mine, a dancer, who seemed to understand exactly what I wanted and could hold difficult poses without tiring."

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"To increase the neurotic, tense feeling essential to the situations, I experimented with an angular, uneven line technique: as for example in the drawing of Eve - showing her compulsive 'fourth face' - pocketing a sweater in a department store."

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Just a year or so later, we see Harvey Schmidt pushing his creative boundaries again - this time for Esquire and with a dramatically different type of subject matter. Robert Benton, Schmidt's long-time friend and art director of Esquire magazine, offered the artist a football story to illustrate.

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Benton was expecting a sketch or perhaps a grease pencil and tempera painting... instead, Schmidt arrived at Benton's office with seven finished oil paintings. Additional space was made available and four of the seven ended up being published in conjunction with the article.

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Schmidt said this about series work: "My goal is for the finished picture to stand alone as an individual painting but at the same time to complement the other paintings in the group. That type of reporting, with paintings on a single subject, has always been the kind of thing I like to do the most. It has much more appeal to me than doing isolated easel paintings."

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"I also like the challenge of covering a subject that I myself did not select. There is no subject too big or too little, I believe, to be covered in this way."

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(At the time of their publication, a possible gallery show of Schmidt's football series was being discussed.)

* Art and information for this week's posts came from Esquire and American Artist magazines, the 1950s NYAD Annuals, personal collections and recollections.

"Two names that singly may have become familiar to Esquire readers have recently been joined by the ampersand of success," begins an article in the November 1959 issue of Esquire magazine. The parties in question were Robert Benton, then the recently ascended Art Director of said magazine, and Harvey Schmidt, freelance illustrator.

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Benton and Schmidt were then enjoying tremendous success in the publication of their In & Out Book - "currently selling like hot mink coats in the third edition," the article quipped.

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(a companion volume, The Worry Book, followed in 1962).

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The two men already shared a decade-long personal history, having met and become friends (and roommates) at the University of Texas. There, both had been art majors and had worked together on the university's humour magazine. Schmidt was the AD back then and Benton an aspiring cartoonist.

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(Above: Julia Olynski (standing), Pat Wright, Rowland Wilson, Sterling McIlhany, Robert Benton and Ann Maddox. Photographer: Harvey Schmidt, shot c. 1950 in the UT apartment Schmidt shared with Benton and future cartooning sensation, Wilson)

By the late '50s, Schmidt and Benton were most definitely 'in.'

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When Esquire's previous AD, Henry Wolfe, left in 1958 for a job at Harper's Bazaar, Benton took his place. Under his direction Esquire was soon winning awards from the New York Art Director's Club; among them, an award for Harvey Schmidt's portrait of Senator Joseph McCarthy.

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Schmidt's first magazine assignments had come while Wolfe was still art directing Esquire and Schmidt was still on staff at NBC. Benton and Schmidt's drawings for 'In & Out' were first published as a humour piece in the September 1957 issue of Esquire, and Schmidt had then illustrated Paddy Chayefsky's The Goddess for the March '58 issue.

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His work was so well received that assignments began flooding in from other magazines. Life, Fortune, Seventeen, Harper's Bazaar (and of course the Look portfolio from yesterday's post) among others gave Schmidt the confidence to quit his job at NBC and pursue full-time free-lance.

Naturally, Schmidt could count on steady work from his friend Benton. During 1959 and '60 there were few issues of Esquire that didn't contain at least a spot illustration by Schmidt...

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... or something more substantial.

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Schmidt described his work flow:

"When I start a picture I like to finish it on the spot... in one sitting if possible. So I work quickly, and if it's not right I begin again. I use different media but usually I draw with grease pencil and paint over it with tempera."

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"There is no difference of feeling for me between doing a painting or a commercial drawing, or type for an album cover. It's all art, and it's all exciting to do."

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Concluded tomorrow

* Many thanks to Suzanne Wilson for allowing me to use her photo of the University of Texas "Art Pack" (as she described them) in today's post.

In 1958, Look magazine published a portfolio of Harvey Schmidt's painting of Mexico City, done while Schmidt was there on summer vacation in 1957. Schmidt said, "I don't feel for myself a division between 'fine art' and other art. I think of myself as a reporter rather than a painter... art for me is simply contact with people, evoking a response from people. The things I like most myself nearly always seem to communicate most successfully to others. I never try to make people understand. I just do the best I can."

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One more from the May 1959 issue of American Artist magazine...

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Continued tomorrow

We pick up from yesterday as Schmidt describes his time at the University of Texas...

"During the next four years I attempted everything I never could before: designing scenery, composing musicals, working on the student magazine, singing in the choral group, and making my first oil painting. With great relief I began to learn there was no hidden secret to being creative, no occult information on 'how to do art' after all. If you felt the urge to do a certain thing you just did it, the most direct way you could. I was lucky to be attending the university during a kind of golden age in its fine-art department, when there were working together, all at one time, an exceptionally large number of very talented students whose excitement seemed to rub off and ignite the spark in someone else."

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"In the art department there were little groups of four or five people who worked in similar styles, and who gave and took from one another. This healthy climate produced some spectacular results on occasion... far above the average student level. The important thing here was doing something rather than theorizing about it."

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"It was at the university, where we wrote our first musical together, that I met the lyricist I have always worked with, the highly talented Tom Jones."

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Harvey Schmidt graduated with a B.F.A. in 1952 and quickly landed a job in Houston as a layout artist for the Sakowitz department store as a well as an artist for the Houston Post. Neither assignment would last long, however, because Uncle Sam called Schmidt up for duty on Christmas day, 1952. Stationed at Fort Bliss in El Paso, Schmidt, having checked off 'artist' on his army induction questionnaire was assigned... to paint signs.

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"The army dignified me with the title 'Director of Training Aids,'" recalled Schmidt, "and I became a part-time creator of latrine signs. For two years I blanketed Fort Bliss with all kinds of neatly lettered admonitions. This novel discipline taught me more about lettering than I had ever learned in school."

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What Schmidt learned about lettering in the army served him well when he finished his service and decided to try finding work in New York. Edward J. Bennett, director of the graphic design department at NBC television took one look through Henry Schmidt's portfolio and hired him on the spot. One early assignment, done in competition with the rest of the graphic design dept. staff, was a title illustration for an NBC production of "Alice in Wonderland." Schmidt's design won. Many more tv show title cards followed and soon his boss, Ed Bennet would state, "Harvey quickly developed into one of our outstanding designer-illustrators and almost immediately created a style that was unique in the department and highly suited to television reproduction."

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"Within a year or so, every artist in the department learned to recognize every illustration and word of lettering that Harvey had done. They were fast becoming identifiable with the artist."

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Schmidt said he was very glad for his television title card experience because it taught him to "remove a lot of nonessentials from my work" and "the importance of conveying a visual idea as straightforwardly as possible."

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It must have also taught him to think fast and work fast. Schmidt described a typical work day, when he wasn't working on advance assignments: "I stood by on call, usually at the barn-like Brooklyn studio, in case a special title might be needed. In moments of relative calm between these deadline emergencies I used to play the piano in the unused studio where I worked.

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Then suddenly the word came down for a title to be used in ten minutes, and I'd start painting like mad - usually on the bare floor - getting as much dirt as pigment into the job."

"Somehow, these were always my best efforts!"

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Continued tomorrow

Harvey Schmidt's biography on Wikipedia provides many details about his long creative partnership with Tom Jones. The two met in the early '50s when they were both students at the University of Texas. Schmidt composed the music and Jones wrote the lyrics for "The Fantasticks," the longest running musical in history (off-Broadway from 1960 - 2002).

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Fascinating as that is, our focus this week will be on another aspect of Harvey Schmidt's career, which is summed up in one sentence on Wikipedia:

"After serving in the Army, Schmidt moved to New York and worked as a graphic artist for NBC Television and later as an illustrator for Life, Harper's Bazaar, Sports Illustrated, and Fortune."

In fact, the story of Harvey Schmidt's adventures in the graphic arts deserves much further elaboration...

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(Photo of Harvey Schmidt, 1959)

Harvey Schmidt was born in Dallas, Texas, the son of a Methodist minister. The elder Schmidt's calling took him to many small town churches, so the family moved with some regularity. Subsequently Harvey's earliest schooling was not in Dallas, but in the town of Addicks, Texas. "I used to wish that the next school I moved to would have someone to teach me art, or music, or drawing," said Schmidt. "Instead it was always vocational agriculture, which really might have been more valuable in the long run. At the time, however, being a 'Future Farmer of America' held little fascination."

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Since every small town church came equipped with a piano, young Harvey Schmidt sat down one day and began to play. He'd never learned to read sheet music, saying simply, "anyone who grew up where there was a piano would learn to play by ear. I found I could improvise best in the empty white churches that were always next door. Certainly my parents never discouraged it, except on occasions when the piano got so loud and jazzy you could hear it for blocks down the street, as in my atonal period when I was fifteen and being terribly searching."

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Schmidt continued, "Although I knew I wanted to be an artist, I felt there must be some secret information on 'How to Do Art' that I would never get to know, and I could see myself wandering aimlessly through life without ever being shown how. There never seemed to be anyone my own age who liked to draw or felt the urge to compose; so these became solitary diversions."

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Things changed dramatically for Schmidt when, in 1948, he entered the University of Texas. he said, "After years of creative isolation, you can imagine my delight at arriving at the university and suddenly being surrounded by people my own age, all painting away, or acting, singing, dancing, composing as if it were the rule rather than the exception."

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"It suddenly seemed to me that anything you wanted to do in the arts could be done."


Continued tomorrow

* Information and artwork for this week's series comes from late 1950s issues of Esquire magazine and American Artist magazine as well as other sources.

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