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Articles by "Lauren Rille"
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Lauren Rille 
Hi there creative friends! I was at an Illustration Intensive this last weekend, hosted by the SCBWI-San Diego Region, featuring the the insightful, and totally entertaining, Associate Art Director,  Lauren Rille, from Simon and Schuster.

(You can follow her on twitter, and if you would like a sneak peak at her design savvy, check out her blog.)

I love going to conferences, but I especially love going to illustration intensives. The purpose of an intensive is to bring you back to art school (only the knowledgeable professor is replaced with an insightful art director). The assignment is suppose to replicate what working with an art director is like.


Months before the intensive, Lauren sent us the text to a picture book. She asked us to create a thumbnail dummy  (or teeny tiny drawings that map out the pacing of the book). From those thumbnails she asked that we send her 2 roughs (or more finished drawings) of the spreads that we wanted to illustrate. Once we turned those in, she would email us a critique. We were to bring the revised thumbnails and 2 final spreads to the intensive, to be critiqued as a group.

The text we got was a sweet and very young picture book called Baby Love by Angela DiTerlizzi and illustrated by fellow Mentee Brooke Boynton Hughes. I'll be honest, I pulled a few hairs out trying to think how I could illustrate the text differently, especially since Brooke did such a gobsmacklingly wonderful job.


After drawing what seemed like a million and two families with babies, I finally decided to put this family in space... going on a spacewalk, with them bringing their baby home to sleep at their colony on Mars. (Everything is better in space, right?! ;)


Here's what I sent in:

Stick figures in.... SPAAAAACE!!!

This is one of the roughs I sent in. (I do my roughs... extra rough.)




Doesn't this sweet face make you weep?!

Lauren responded with a very helpful critique. She mentioned one reason she had prompted our group with this particular text was because babies are so hard to illustrate; people often get the proportions wrong. So I decided to do some more "research" on babies and ended up waxing nostalgic, thinking of my kid's infancy. Something that I noticed is the lack of neck and the adorable potbelly. Lauren also said babies barely have any eyebrows or eyelashes.

So armed with a refreshed knowledge that babies are not  just miniature adults, I went back to the drawing board and sketched another million babies. 






I redid my thumbnails and revised my roughs.



My sketches are starting to get tighter here. 


Next, I scanned my drawings in, printed them out on Arches 140lb, and painted with watercolor. 



Then I scanned the watercolor in and painted in some digital layers.



Finally, after all our blood, sweat, and tears, we went to the intensive, and had our illustrations critiqued. This is what I submitted:

(You can click on them, to see closer,  if you have ancient eyes like me.) 


If you are not already a believer, I strongly urge you to start doing illustration intensives. (You can check out if there are any intensives in your neck of the woods here.) I've been to many of them in different regions, and I've always learned something about myself as an artist, or about how art directors interact with illustrators, or even whether or not my style is right for that particular art director or publishing house. You have nothing to loose and everything to gain.

Alrighty friends, thanks for dropping by and happy illustrating!


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Meridth McKean Gimbel is a freelance writer and illustrator who loves anything art related, story infused, and chocolate covered. When not working on her illustrations or writing stories, she is busy building a time machine so she can hang out with her pirate buddies and find buried treasure. 

Follow her work at:
 Portfolio | Blog | Sketchblog | Facebook professionalpersonal Twitter | Instagram | Pinterest

In an interview I did for the SubIt Club I wrote recently,  I mentioned using social media as a gauge for what my mostly illustrator friends responded to, and thought it would be good to follow up on that thought here.

Being a daughter of a science teacher I often find myself researching and testing out ideas without realizing I am doing it, like testing to see if an image posted on Tuesday at 9 gets more response than one posted on Wednesday at the same time. But to obtain results that are a bit more accurate I realize I would have to post very similar images or the variations in personal tastes would become too much of a factor. And considering the silly and odd critters I posted so much of last year, each one being very different and not even real animals, there would be no way to tell if it had anything to do with the time of day, the preferences against anthropomorphized animals or lack of interest in the particular styles and color. 

Pencil Sketch on Bristol Paper
So this month I started posting mostly human faces. People respond well to sketches of people/children generally thought to be attractive. So I watched a bunch of popular animations from Frozen to Tangled (and yes, all of the Tinkerbelle movies on Netflix), from the Box Trolls to How to Train Your Dragon. My thought was not to copy the current animation styles but to get a flavor of the styles children growing up over the last decade believe to be attractive. My own characters are a bit wonkier but for this exploration I wanted to get closer to a style I consider more appealing to a general audience.

With that information in mind I did quick sketches of small faces and posted them on Instagram every day and then I watched to see what people responded to. It’s a great place for posting WIPS (works in progress) without people turning up their noses at the casual, unpolished images. 

Screen Shot of Pencil Sketches
In a short amount of time I started being followed by artists from Iran and Middle Eastern countries as well as India and Indonesia. I was pretty excited to be creating faces that appealed to a world audience! 

Then I began to add bits of color in a different manner than my previous portfolios. I wasn’t satisfied with the color application in my 2014 portfolio although it did win a Mentorship Award, so in response my 2015 LA portfolio was black and white with only spot or limited color. 

Lauren Rille, Art Director at Simon Schuster, conducted my paid critique this year which went very well. I showed her pages from my 2014 portfolio and mentioned the various suggestions given to me by the Mentors that year. She liked my changes based on their comments but also said to stop listening to everyone now, that I was “there” and should just go home and have fun. What a great thing to hear!

Of course the result was a new voice in my head while I work. Snort. Lauren tapped lightly on one portfolio image with loosely scribbled vegetation and said, “do more like this,” (which I translated to working looser) and as a final comment said, “put the color back in” so this is me putting color back in but in a different manner.

Screen Shot of Digital Color over Pencil Sketches
I keep an eye on shifts in preferences from both the design community and consumer market, and I know flatter color is more predominant particularly in kidlit art. So as I put color back in I am working more in the manner of “flatting” although it always leaves me feeling flat, sorry. 
She told me she was an Egyptian Princess after I started

Process similar to Flatting
To combat the flatness I have worked at creating texture and even a hint of light source in the actual pencil sketches. This helps to keep me from going all painterly in Photoshop. 

Here is one that I did not sketch the clothing pattern in first and as a result created low contrast again. There may be contrast of color and value, but not line weight and texture.

Digital Color
Some days I am more successful than others at catching myself before I disappear into a comfortable zone of lovely golden highlights and cool shadows. I caught myself this week as I painted this face and clothing. I know many people will prefer the more realistic painting on the face, but I am looking for a more contemporary approach to color.

Painterly Approach versus a more Graphic Approach
So I still hear Laurent Linn saying push the contrast, and Cecilia Yung saying remove the outlines and be consistent, and E. B. Lewis saying use more traditional materials, and Paul O. Zelinksy saying make sure you have an obvious focal point. Hard to find the focal point in a plate of mush! Along with those comments are the voices of other art directors from years of paid critiques at the Seattle conferences. Some of them are still connected with me through social media and comment from time to time. Lucy Ruth Cummins encourages me to keep it “loose” and Sophie Blackall stopped by a week or so ago to say my new color explorations were looking “great”. Those comments help me climb my daily mountains!
Quick Sketch on 8 1/2 x 11 Bristol Stock with Mechanical Pencil
I would like to also mention my continued interest in forcing myself to use super loose strokes. Over the years when I was younger I found people in general responded to my “realistic” pencil drawings with lovely compliments. However in spite of the knowledge which tends to point to the population at large preferring “hours of detailed shading” instead of scribbles, I have made the leap and find I can work so much faster. The crop below shows contrast of color, value, line weight, and texture and not only am I pleased with it, this one received many more likes on Instagram than even my "finished" portfolio pieces.

Contrast of Color, Value, Line Weight and Texture
I used to micromanage each pixel, zooming in at 300 percent to make sure everything was “perfect”. But I knew what I was doing was counterproductive. I have so much admiration for illustrators like Julie Rowan-Zoch and Rahele Jomepour Bell who have mastered the loose stroke and also hold concept in high regards.

This crop shows the sketching of the clothing pattern on the pencil sketch before I started painting it digitally. It makes a huge difference. 

Patterns Sketched in Pencil with Digital Color
At the first SCBWI conference I attended I remembered the question being asked “Concept or Craft?” and although I knew the answer was concept, my focus was on craft, or styles appropriate to kidlit. In my advertising design classes two decades ago I quoted Tracy Wong of Wong Doody in Seattle as saying Concept is King. I told the students to buy the t-shirt and make it their mantra. Yet with my own illustrations over the last six years since trying my hand at kidlit illustration I have struggled with too much focus on craft and style versus concept. It has been my misguided belief that when I have nailed down the craft and style, then and then only can concept become the focus. 

But at this point I believe I have the craft rolling along in the right direction and it's time for my attention to shift to concept. 

Clothing pattern sketched with pencil on the original sketch.
Clothing pattern sketched with pencil and digitally painted. 
I started painting this one today to show the application of digital paint done in a loose manner over a loosely sketched pencil drawing. 

WIP
I am finally having FUN!
So February is for me is all about concept and character, not craft. I will be participating in #kidlitart28 which means an image a day posted on Twitter. If you don’t see me posting characters who are DOING SOMETHING you have my permission to wag a finger at me!

If you are a member of SCBWI you can stop by the Illinois chapter and read my Illustrator Tips column on studying composition and pacing in film and theater in the current Issue of the Prairie Wind Newsletter. 
Sneak Peek.
In three months I can repost it to my Blog for those not signed up for SCBWI membership
(which you should of course!)

© Jen Betton 2015
The SCBWI LA conference is coming up quickly, and I know many of us are squeezing out a few more paintings, and starting to agonize about portfolio flow and presentation so as to put together the absolute best package of work! 

This post is a combination of my own thoughts, the great advice of Lauren Rille, an art director at Beach Lane Books, and remembered comments of various other art directors and art school instructors.

Audience: 
Who is going to see it? A children's book portfolio is different than an editorial portfolio. Put in your portfolio the kind of work you are trying to get. If it is a children's book portfolio, be sure to show kids! Include narrative images, and series of related images – tell a story with your pictures.  

At my very first conference, I was told that my kid's book portfolio didn't have enough kids in it! It's important to know your audience and what is important for that type of portfolio. © Jen Betton 2015
Technique:
Show you can draw! Show good composition, values, color, consistent style, good control over media, and varying points of view. Be accurate with your perspective and anatomy, don't fake it. Show emotion in your characters, and interaction or connection between characters.

Consistency: Quality
The quality of your work should be very consistent. Ideally, all your pieces will be exceptionally good, but be sure to put some of your best pieces up front. Also make sure that the last piece is strong. Bob Dacey uses the fence analogy: support your planks (weaker pieces) with posts (strong pieces) interspersed. Eventually, your portfolio should be all posts!

Less can be more; don't succumb to the temptation to leave something weak in – I did this a few years ago with a couple pieces I knew were not as strong, but I wanted more kids in the folio. Bad idea, the art directors who looked at my folio said "take them out"! Art director Cecilia Yung says "If you leave in weak pieces art directors will think you can't discriminate between good and bad work." Yikes!! When in doubt, throw it out!

Consistency: Style
Pick a style and make sure you love doing it. Have a clear "voice" and show good visual continuity. Starting out, focus on mastering one style. If you display more than one style, both styles should be equally well developed. If you have work in a totally unrelated field (fine art vs. children's book illustration) don't put it in the same portfolio – on the web this means a separate website (ex: Skip Liepke goes by Malcolm Liepke for his fine art work).

Amount:
Advice about this varies, somewhat up to individual taste. 15-20 is most often quoted, but you can have less or more. Pat Cummings suggests showing no more than 12 images. Websites – this is again variable, and you may consider different categories if you work in different markets (editorial, advertising, book, etc) or styles.

Example of a series of related images; all three have the same characters and setting, but with different perspectives, scale, and varying emotion. © Jen Betton 2015
Form: 
Make it easy to update. My first portfolio was made with carefully mounted boards. However, they were labor intensive to create, and it discouraged adding in new work. The same thing is true of a web folio – whether you have a custom site, or a blog, make sure it is up to date and you regularly edit out your weakest work. Also be aware of whatever size or format constraints there are for any competitions or shows you enter (like the SCBWI portfolio showcase). Whatever you choose, make sure it does not distract from the work, but complements it.

Branding: 
Make sure your name is easily visible! Put your contact info up front! This doesn't mean you have to put your contact info on every item, you can also use a cover or title page. It's good to use a consistent font and presentation with your business cards, postcards, website, and portfolio. 

Finally, fill your book with what you love to do! What you see is the kind of work you will get! Remember that "good work will always find a way in" – Lauren Rille.  


I had so much fun working with Lauren Rille, who designed the new covers for the Judy Blume middle grade and chapter books. The middle grade just came out from Atheneum/Simon & Schuster Children's, and you can read about how I became illustrator for that project.

Lauren has a blog about her design and art direction work at http://laurenrille.blogspot.com, and you can also follow her on Twitter at @ElBoogieSparks.

Lauren designed these new Judy Blume middle grade covers!
Cover illustrator: Yours truly. :-)

Q. What is the biggest mistake or misconception that aspiring children's book illustrators tend to make/have, in your experience?

Lauren Rille's answer:

I think people new to the process have the misconception that being asked to revise means they are doing it "wrong"—that they've somehow missed the mark, when in fact that couldn't be further from the truth!

Several rounds of revision are standard; I consider that part of the expected process, and I think it's actually the fun part, too! At that point, you've got the job—we KNOW you can kill it in a final piece, so it's time to stretch, grow, play, experiment, push.

Sometimes, even if something is working, we'll ask for a revision to see if we can get it working BETTER; the first solution isn't always the best, so we'll push to see what lies beyond.

It's in those revisions that some very pleasant surprises come about, new sparks of ideas that will turn into really amazing pieces.

Chapter books coming out from Atheneum/S&S on
May 27 (paperback) and June 3rd (hardcover).

Q. What upcoming book project or projects are you especially excited about? 

Lauren Rille's answer:

There are so many!



Off the top of my head (and to-do list ;) I can think of "Blue on Blue", by Dianne White, illustrated by Caldecott Winner Beth Krommes—a really beautiful, simple text paired with really stunning art—it feels like a modern classic!


There's also REX FINDS AN EGG by Stephen Weinberg—it's his first book, and its funny, and wry, and fresh and a touch snarky, which is always a great combination.


And then for novels, MOUSEHEART is a middle grade by Lisa Fielder and it's just a great read; dynamic, adventurous, and with absolutely amazing art by Vivienne To.


And finally, THE SECRETS OF EASTCLIFF-BY-THE-SEA by Eileen Beha seems like another sorta modern classic to me—it's got intrigue, precious (and magical?) family heirlooms, some mystery, and tons of sock monkeys, so how can that go wrong? It's illustrated by Sarah Jane Wright and her work on it is wonderful.

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Debbie Ridpath Ohi worked with Lauren Rille while creating illustrations for Judy Blume classics being reissued by Atheneum/Simon & Schuster Children's as middle grade and chapter books. Twitter: @inkyelbows.

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